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Importance of Business Trademark Registration

With access to the internet, the number of businesses coming to the fore are increasing every day. Entrepreneurs are making new inventions and opening up new companies, resulting in marketplace saturation. Due to this saturation, it is very important to register your business trademark.

What are the benefits of Trademark Registration in UAE?

  • Privatization of your Business

The first advantage of getting your trademark registered is that you get to the exclusivity of your business. You are the only one who can use the trademark name as no one else can lay claim to it in the future. This is very important as copycats won’t be able to use your name for making money. The name which you choose for your business should be unique and should go with the type of business you’re running.

  • Good Reputation

A registered trademark brings a good reputation to your business. If you haven’t bothered to register your trademark then potential clients and business partners won’t take you seriously as well. But, if you have registered it, they will get the answer that you’re serious about what you’re doing and that you are out to make a name.
Read more: Trademark Application Fees Slashed – Now Lowest on the Market

  • Elevated Chances of Investments

As you grow in your reputation, your chances of connecting with other businesses and investors also increase. Investments are very important to make sure of any business. Therefore, you should get your business trademark register as soon as you start a business.

  • Easy Expansion

Investors are lure towards a business prospect that promises huge profits. If you have a booming business and a registered trademark then it will be easy for you to open new franchises of your setup. Investors will use your company’s name, logo, mission, and other slogans, and as a result, you will earn money. Contrarily, if you lack a trademark registration, then chances of your expansion will reduce drastically.

You may want to know: Process of Trademark Registration for Business Name

  • Logo Rights

A logo is a graphical representation of your company/business. Therefore, it is important for you to protect it by trademark registration UAE. Your company’s logo is a badge that contains a graphical image along with a small amount of text. This logo is the first representation of your company as people will look at it and understand that a certain product produced by you. Therefore, you should protect your logo rights by registering the business trademark.

Find more: Trademark Registration Expenses

  • Avoid Getting Sabotaged

In today’s competitive marketplace, your competitors are constantly looking out for your weak points to drag you out of the race. If you haven’t registered your trademark, one of your competitors might register a dormant company using your name and logo. As a result, you won’t be able to use it any further. You could eventually lose your business.

These are some of the many reasons why you should get your trademark registered as soon as possible. Once you have a registration certificate to your name, you can concentrate on other aspects of your business as no one will be able to infringe on your success prospects.

If you need any help contact Farahat and Co. call us today!

Shahnaz Kaushar is a senior Trademark and Intellectual Property (IP) Expert. She has handled some of the firm’s complex, high-profile cases – many involving the protection of trademark and IP rights.